Just as the looming gold sign above Oscar’s Barbershop inspires nostalgic thoughts of the classic glamour and vintage, red carpet feel of old Hollywood, so does the masterful work of the man himself. Oscar Ruiz was born in the hills of East Los Angeles and to this day, he draws inspiration from the vintage culture that surrounded him in his childhood. It was in L.A. that Oscar experienced a moment that would change his life forever.
“I remember walking into a barbershop as a young boy with my dad and uncle, and seeing all the barbers in their dapper uniforms, working on a raised platform, almost like a stage. I was struck by that image and it was in that moment that I knew I would be a barber.” Growing up with three brothers and quite a bit of family to practice on, Oscar began honing his skills in his early teens. “I remember one day, my dad got a horrible haircut at a local barbershop. I asked him if I could fix it and he let me. Pretty soon, I was spending entire evenings cutting hair on our front porch.”
Oscar began to learn the in’s and out’s of the profession. With every meticulous haircut, Oscar got closer and closer to his dream of becoming the skilled, award-winning barber he is today.Oscar’s family relocated to Salt Lake City and it was there that Oscar built his reputation as a talented barber. After working at several shops throughout the area, Oscar’s wife encouraged him to open up his own spot. “She is my rock.She told me, ‘I believe in you, the time is right,’ and everything just started falling into place. Sometimes I can’t believe how lucky I am. I get to do something I really love, every day to put food on the table for my wife and my daughters. It doesn’t even feel like a job. It’s such a blessing.”
Barbershop is only the beginning. “My ambition is to receive my Instructor’s License and eventually become a Master Barber. All of that will come with time, for now, my focus is to build a strong reputation for my shop. I am growing my team. I’m being extremely
selective nothing but the best.” And that is exactly what you get at Oscar’s: nothing but the best. From old school pompadours to bald fades, hot towel straight razor shaves and everything in between, Oscar’s delivers flawless, masterful cuts. No matter what
you’re looking for, you’ll find it at Oscar’s Barbershop, where modern meets old school.